Whether you’re a working bartender or a home enthusiast, stocking your bar with some essential ingredients is key to serving a variety of quality drinks. Obviously you’ve got your base spirits like whiskey, gin, tequila, rum, vodka and brandy. From there, you could stock your bar with fresh fruit, various liqueurs, amari and more. But you don’t need 100 bottles to craft solid drinks. With just a handful of adaptable modifiers, you can transform those base spirits into a bevy of classic cocktails and unique originals.
Sweet vermouth is one example of a versatile modifier. Because it’s mostly sweet, slightly bitter and all-around herbal, it can play many parts. It can sweeten a drink like a manhattan, or add an herbal component that pairs nicely with gin in a martinez. This kind of versatility lends well to creativity behind the bar, allowing you to concoct a variety of drinks by simply changing out your base spirit and experimenting with a small handful of liqueurs.
In a similar fashion, bartenders can use PAMA Pomegranate Liqueur to modify an entire arsenal of drinks. PAMA’s interesting sweet/tart flavor profile works well with a variety of ingredients, including citrus, sweet liqueurs and bitter liqueurs, as well as both dark and clear spirits. So you can add a measure of PAMA to a whiskey drink without alienating a whiskey drinker. And you can add a helping of PAMA to a tall gin drink for something light and refreshing.
Below are two easy-to-make cocktail recipes — one whiskey, one gin — that utilize PAMA’s sweet/tart profile for a tasty, balanced result.
1 oz PAMA
1 oz bourbon
1 oz fresh lemon juice
1/2 oz simple syrup
Combine all ingredients in a shaker. Add ice and shake vigorously. Strain into a rocks glass over fresh ice and garnish with an orange wheel.
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1 oz PAMA
1 oz gin
1/2 oz fresh lime juice
1/2 oz fresh lemon juice
1 tsp simple syrup
Combine all ingredients except club soda in a shaker. Add ice and shake vigorously. Strain over fresh ice in a collins glass, and top with club soda. Garnish with an orange wheel and a cherry.